Every royal birthday sparks public excitement, but this year, Prince Louis’ seventh birthday brought an unexpected twist. Traditionally, the Princess of Wales, Kate Middleton, takes charge of her children’s birthday portraits, often releasing charming, candid shots captured through her camera lens. However, in a surprising break from this beloved tradition, a new, professionally taken photo of Prince Louis was shared with the public—causing a buzz across social media and royal watchers alike.
This year’s birthday image of Prince Louis shows him beaming with joy, his vibrant spirit and personality captured in a single frame. But what has really caught everyone’s attention is not just the adorable photo—but the fact that it wasn’t taken by Kate. So, what prompted this shift? What does it mean for the royal family’s modern image? And how did fans react?
Let’s dive into the story behind the photo that’s warming hearts around the world.
The Birthday Portrait
On April 23rd, 2025, Prince Louis celebrated his 7th birthday, and as royal followers eagerly awaited the traditional birthday portrait, Kensington Palace released a delightful new image. Captured by acclaimed photographer Josh Shinner, the portrait shows the young prince sitting outdoors, dressed in a blue sweater and jeans, flashing a gap-toothed smile that reflects his cheeky and carefree nature.
The setting is simple, serene, and captures the essence of childhood joy—a nod to the royal family’s preference for natural, grounded imagery despite their elevated status. While past photos often featured Louis in playful settings, this year’s image opts for a more composed yet still playful aesthetic, thanks to Shinner’s professional touch.
What’s particularly noteworthy is the choice to go with an outside photographer. Shinner, best known for his editorial portraits of celebrities and artists, brings a polished yet warm approach to the image. His involvement marks a distinct move away from the usual family-taken photos that have defined Louis’ previous birthday releases.
The decision to release this professionally taken photo, especially during a time when Kate Middleton has stepped back from public duties due to ongoing health treatments, adds another layer of depth to this year’s celebration. It signals a slight shift in how the royal family is choosing to engage with the public, keeping the tradition alive while embracing change.
Kate Middleton’s Photography Tradition
Since becoming a mother, Kate Middleton has taken it upon herself to photograph her children’s most significant milestones. From Prince George to Princess Charlotte and Prince Louis, her snapshots have become a staple in royal birthday celebrations. These portraits are often shared via the official Kensington Palace social media accounts and offer a rare, intimate glimpse into the family’s private life.
Kate’s photos usually embody warmth, informality, and a mother’s loving gaze. She has a unique ability to bring out her children’s natural personalities in her pictures—often seen laughing, running, or engaged in simple activities like gardening or playing. Over time, these portraits have helped humanize the royal family, making them more relatable and accessible to the public.
This year, however, marked a break from this established pattern. In light of her ongoing cancer treatment, it’s understandable that Kate may have chosen to step back from the responsibilities of capturing the annual birthday portrait. Yet, the royal family ensured that tradition was honored in a new way—by collaborating with a skilled professional who could still bring out Prince Louis’ charm and charisma.
The reaction from the public and media was overwhelmingly positive. While fans expressed concern and support for Kate’s health, they also praised the decision to still release a photo. Many appreciated the portrait’s professional quality, and the choice was seen as a respectful, thoughtful way to maintain continuity while respecting personal boundaries.
Prince Louis’ Personality and Public Appearances
Prince Louis has quickly become a fan-favorite among the younger royals, known for his expressive facial reactions and cheeky antics during royal events. Who could forget his animated display on the Buckingham Palace balcony during Queen Elizabeth II’s Platinum Jubilee or his enthusiastic wave at Trooping the Colour?
Unlike his older siblings, Prince Louis appears less aware of the formalities tied to his royal role—which makes his appearances all the more endearing. He’s the youngest of the Cambridge children, yet he often steals the spotlight with his candid expressions and uninhibited behavior. Whether he’s pulling funny faces or cuddling up to Kate during public outings, Louis exudes a playful energy that has captured hearts worldwide.
His birthday portraits, year after year, have charted his growth—not just physically, but emotionally. From a giggling toddler in overalls to a confident seven-year-old with a bright smile, these images are a visual diary of his journey. This year’s portrait, although different in execution, continues that narrative. It captures his spirit with clarity and warmth, providing a glimpse into the boy behind the royal title.
As he grows older, Prince Louis is gradually being introduced to more public-facing roles, albeit in a gentle and age-appropriate way. With every appearance, he showcases his developing personality—curious, lively, and utterly charming. This year’s birthday post is another chapter in the evolving story of a young prince growing up under the spotlight while still being nurtured in the privacy of a close-knit family.
Family Celebrations and Traditions
Behind every royal portrait lies a quieter, more personal celebration—especially within the Cambridge household. Kate has often spoken about the importance of hands-on parenting and creating lasting memories for her children. One of her most cherished birthday traditions? Baking the birthday cake herself.
In past interviews, Kate revealed that she stays up late into the night before each of her children’s birthdays to bake and decorate their cakes. This heartfelt ritual adds a personal touch to an otherwise public occasion. It’s these small but meaningful gestures that reveal how much the Cambridges strive for a sense of normalcy amidst their royal duties.
This year’s birthday, falling close to Easter, likely included a family-focused celebration away from the public eye. Given Kate’s current health situation, the emphasis on private time with family has become even more poignant. William and Kate have long prioritized shielding their children from the pressures of royal life while ensuring they feel celebrated and loved.
The release of Prince Louis‘ portrait serves both as a public acknowledgment of his special day and a continuation of royal transparency, albeit on their own terms. It’s a balancing act the Cambridges have managed with care—honoring tradition while adapting to personal circumstances.